Pricing
Every software product deserves understanding from day one.
That is why the complete Understanding Engine is available from the moment you install it.
As your product grows, the infrastructure required to understand people grows too.
That is what you pay for.
Pricing philosophy
Understanding your first users should never require approval from your finance team.
We don't believe in locking essential capabilities behind expensive plans.
Instead, we make the platform available from day one and charge only when your product requires more infrastructure.
Journey
Plans
Perfect for products finding their first users.
No credit card required.
Built for products gaining traction.
Infrastructure for products operating at scale.
Every plan includes the complete Understanding Engine. We never limit understanding. Only the amount of infrastructure required to deliver it.
Every plan includes the same core understanding engine.
Pricing grows with infrastructure, not features.
Upgrade when your product grows. Not before.
Simple, transparent pricing. Always.
FAQ
Because understanding your first users should not require budget approval.
Understanding belongs to your product. Not individual employees.
We do not believe essential understanding should become a premium feature. Infrastructure scales. Capabilities should not.
When your product outgrows the infrastructure included in Build.
Absolutely. Developers install it. Customer Success, Product, Sales and Support all benefit from the same understanding.
Authentication became infrastructure. Payments became infrastructure. Communication became infrastructure.
Understanding is next.
We're building that future.